NARA Opening General Session Keynote Speaker
KGC Direct, LLC
Ken Gronbach will present "Demography is Destiny:Post-COVID Strategies" during our Welcome Luncheon on Wednesday. Ken is a futurist, generational marketing expert and demographer. He serves as president of KGC Direct, LLC. Ken is able to forecast societal, commercial, economic, cultural and political change with uncanny accuracy. His marketing experience and common sense demography, based on twenty years of proprietary study, have led him to speak around about people and populations that drive opportunities in the world we live in today and tomorrow. When Ken talks about his world of counting people, he explains how the workforce will change, which countries and industries demographically positioned to excel, the future of communications and other trend-setting issues.
Ken founded and managed KGA Advertising, INC., an advertising agency, before becoming a speaker and author. His fourth book, Upside: Profiting from Profound Demographic Shifts Ahead, was published earlier this year.
Ken graduated from California State University at Long Beach. He lives in Connecticut where he and his family enjoy boating and fishing on Long Island Sound. Ken’s hobbies include building hot rod Mustangs and Porsches.